01 step
Ship the smallest product that can meet a real user.
By Size
Startups
Ship a first product people can use while the idea is still changing, without assembling a stack first.
The Challenge
Where this usually slows down.
Early products stall while the team debates tools, scope, and what counts as real enough to show someone.
By Size Best for: Founders who need a real first version before the company has an engineering department.
Approach.
How to run it well.
02 step
Keep the interface and the rules in one place so weekly changes stay cheap.
03 step
Grow the model only when usage proves the next piece.
Architecture.
Core building blocks.
One core user loop
A small entity model that can expand
A release path that can change every week
Milestones.
What to ship first.
1
Phase 1
Define the first user loop
2
Phase 2
Put a usable version in someone else's hands
3
Phase 3
Add the second workflow only after people use the first
KPIs.
What to measure.
Time to first usable product
Activation of the first loop
Speed of the next change
Next solution
All solutionsBy Size
Agencies
Deliver client work as a living app instead of restarting the stack for every engagement.
Open solution